The
                                                          True Story of
                                                          
Rudolph
                                                          Rudolph
A
                                                          man named Bob
                                                          May, depressed
                                                          and
                                                          broken-hearted,
                                                          stared out his
                                                          drafty
                                                          apartment
                                                          window into
                                                          the chilling
                                                          December
                                                          night. His
                                                          4-year-old
                                                          daughter
                                                          Barbara sat on
                                                          his lap,
                                                          quietly
                                                          sobbing.  Bob's
                                                          wife, Evelyn,
                                                          was dying of
                                                          cancer. 
Little Barbara couldn't understand why her mommy could never come home. Barbara looked up into her dad's eyes and asked, "Why isn't Mommy just like everybody else's Mommy?"
Bob's
                                                          jaw tightened
                                                          and his eyes
                                                          welled with
                                                          tears. Her
                                                          question 
                                                          brought waves
                                                          of grief, but
                                                          also of anger.
                                                          It had been
                                                          the story of Bob's
                                                          life.
Life
                                                          always had to
                                                          be different
                                                          for Bob. 
                                                          Small when he
                                                          was a kid, Bob
                                                          was often
                                                          bullied by
                                                          other boys. He
                                                          was too little
                                                          at the time to
                                                          compete in
                                                          sports. He was
                                                          often
called
                                                          names he'd
                                                          rather not
                                                          remember.
From
                                                          childhood, Bob
                                                          was different
                                                          and never
                                                          seemed to fit
in. Bob did
                                                          complete
                                                          college,
                                                          married his
                                                          loving wife
                                                          and 
                                                          was grateful
                                                          to get his job
                                                          as a
                                                          copywriter at
                                                          Montgomery 
                                                          Ward during
                                                          the Great
                                                          Depression.
                                                          Then he was
                                                          blessed with 
his little girl. But it was all short-lived.
his little girl. But it was all short-lived.
Evelyn's bout
                                                          with cancer
                                                          stripped them of
                                                          all their
                                                          savings and
                                                          now Bob and
                                                          his daughter
                                                          were forced to live
                                                          in a two-room
                                                          apartment in
                                                          the Chicago
                                                          slums. Evelyn
                                                          died just
                                                          days before
                                                          Christmas in
                                                          1938.
Bob
                                                          struggled to
                                                          give hope to
                                                          his child, for
                                                          whom he
                                                          couldn't even afford
                                                          to buy a
                                                          Christmas
                                                          gift. But if
                                                          he couldn't
                                                          buy a gift, he
                                                          was determined
                                                          to make one -
                                                          a storybook!
Bob
                                                          had created an
                                                          animal
                                                          character in
                                                          his own mind
                                                          and told the animal's
                                                          story to
                                                          little Barbara
                                                          to give her
                                                          comfort and
                                                          hope. Again
                                                          and again Bob
                                                          told the
                                                          story,
                                                          embellishing
                                                          it more with
                                                          each telling.
Who
                                                          was the
                                                          character?
                                                          What was the
                                                          story all
                                                          about? The
                                                          story Bob
                                                          May created
                                                          was his own
                                                          autobiography
                                                          in fable form.
                                                          The 
                                                          character he
                                                          created was a
                                                          misfit outcast
                                                          like he was.
                                                          The name of the
                                                          character? A
                                                          little
                                                          reindeer named
                                                          Rudolph, with
                                                          a big shiny nose.
Bob
                                                          finished the
                                                          book just in
                                                          time to give
                                                          it to his
                                                          little girl on Christmas
                                                          Day. But the
                                                          story doesn't
                                                          end there. The
                                                          general
                                                          manager of
                                                          Montgomery
                                                          Ward caught
                                                          wind of the little
                                                          storybook and
                                                          offered Bob
                                                          May a nominal
                                                          fee to
                                                          purchase the
                                                          rights to
                                                          print the
                                                          book.
                                                          Montgomery
                                                          Ward went on
                                                          to print,
                                                          “Rudolph, the
                                                          Red-Nosed
                                                          Reindeer” and
                                                          distribute it
                                                          to children
                                                          visiting Santa
                                                          Claus in their
                                                          stores.
By
                                                          1946 Wards had
                                                          printed and
                                                          distributed
                                                          more than six
                                                          million copies
                                                          of Rudolph.
                                                          That same
                                                          year, a major
                                                          publisher
                                                          wanted to purchase
                                                          the rights
                                                          from
                                                          Montgomery
                                                          Ward to print
                                                          an updated version
                                                          of the book. 
                                                          In an
                                                          unprecedented
                                                          gesture of
                                                          kindness, the
                                                          CEO of
                                                          Montgomery Ward
                                                          returned all
                                                          rights back to
                                                          Bob May. The
                                                          book became a best
                                                          seller.
Many
                                                          toy and
                                                          marketing
                                                          deals followed
                                                          and Bob May,
                                                          now remarried
                                                          with a growing
                                                          family, became
                                                          wealthy from
                                                          the story he
                                                          created to
                                                          comfort his
                                                          grieving
                                                          daughter.
But
                                                          the story
                                                          doesn't end
                                                          there either. Bob's
                                                          brother-in-law,
                                                          Johnny Marks,
                                                          made a song
                                                          adaptation to
Rudolph.
                                                          Though the
                                                          song was
                                                          turned down by
                                                          such popular 
vocalists as Bing Crosby and Dinah Shore , it was recorded by the singing cowboy, Gene Autry. "Rudolph, the Red-Nosed Reindeer" was released in 1949 and became a phenomenal success, selling more records than any other Christmas song, with the exception of "White Christmas."
vocalists as Bing Crosby and Dinah Shore , it was recorded by the singing cowboy, Gene Autry. "Rudolph, the Red-Nosed Reindeer" was released in 1949 and became a phenomenal success, selling more records than any other Christmas song, with the exception of "White Christmas."
The
                                                          gift of love
                                                          that Bob May
                                                          created for
                                                          his daughter
                                                          so long ago kept
                                                          on returning
                                                          back to bless
                                                          him again and
                                                          again. And Bob May
                                                          learned the
                                                          lesson, just
                                                          like his dear
                                                          friend
                                                          Rudolph, that being
                                                          different
                                                          isn't so bad.
                                                          In fact, being
                                                          different can
                                                          be a
blessing.
MERRY
CHRISTMAS & HAPPY NEW YEAR
Enjoy
                                                          life... it has
an expiration date
Fran
 
 
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